At 777xp, your privacy matters. This policy explains exactly what personal data we collect from Pakistani players, why we collect it, how we store and protect it, and what rights you have over it. We have tried to write it in plain language — no legalese where we can help it.
Six things every 777xp player should know about how their data is handled
All data transmitted between your device and 777xp is protected by industry-standard 256-bit SSL encryption. Your login credentials, payment details, and personal information travel over a fully encrypted connection at all times.
777xp does not sell, rent, or trade your personal information to third-party marketers. Your data is used exclusively for operating your account, processing payments, and complying with our legal obligations. Full stop.
You can request access to the data 777xp holds about you, ask for corrections, request deletion in eligible circumstances, or withdraw consent for marketing communications — all by contacting our support team.
Payment card numbers and wallet credentials are never stored on 777xp's servers. Transactions are processed via secure, PCI-compliant payment gateways. 777xp stores only the tokenised reference needed to link a transaction to your account.
777xp is designed for Pakistani players. Your data is processed in a manner consistent with the applicable laws and regulations of Pakistan. Where data is transferred internationally, appropriate safeguards are applied.
If you have opted in to receive promotional communications from 777xp, you can withdraw that consent at any time from your account settings or by contacting support. Opting out of marketing does not affect your ability to use the platform.
This Privacy Policy explains how 777xp collects, uses, stores, shares, and protects the personal data of players who register and use the platform. By creating a 777xp account or continuing to use the platform, you confirm that you have read and understood this policy. Please read it alongside the Terms and Conditions.
777xp is an online betting and gaming platform operated specifically for the Pakistani market. The platform offers sports betting including PSL and cricket, jackpot slots, poker, live casino, and esports betting, all in Pakistani rupees (PKR).
For the purposes of this Privacy Policy, 777xp is the data controller — meaning we determine how and why your personal data is processed. When we refer to "we", "us", or "777xp" in this document, we mean the operating entity behind the 777xp platform. Our primary contact channel for privacy matters is support@777xp.online.
This policy applies to all personal data collected through the 777xp website, mobile interface, customer support channels, and any other touchpoint associated with the 777xp platform.
777xp collects personal data in several ways: information you provide directly when registering or using the platform, information generated automatically by your use of the platform, and in limited cases, information from third parties such as payment processors.
| Data Category | Examples | Source |
|---|---|---|
| Identity | Name, date of birth, CNIC number | You (registration/KYC) |
| Contact | Mobile number, email address | You (registration) |
| Financial | Wallet numbers, transaction history, balances | You & payment processors |
| Transactional | Bet history, deposit/withdrawal records | Automatically generated |
| Technical | IP address, device ID, browser info | Automatically generated |
| Behavioural | Pages visited, features used, session length | Automatically generated |
777xp uses the personal data we collect only for purposes that are legitimate and necessary for operating the platform and serving our players. The primary purposes are set out below:
777xp does not use your personal data to make fully automated decisions that have legal or similarly significant effects on you without human review. Fraud risk assessments may be performed using automated tools, but any resulting account action is reviewed by a member of the 777xp team before being implemented.
777xp processes your personal data on the following legal grounds:
777xp does not sell, rent, or trade your personal data. We share it only in the following limited and necessary circumstances:
Any third party that processes your data on 777xp's behalf is required to handle it securely and in accordance with the instructions we provide. They are not permitted to use your data for their own purposes.
777xp retains your personal data for as long as is necessary for the purposes outlined in this policy or as required by law. Specific retention periods are set out below:
When data is no longer required, 777xp deletes or anonymises it securely. Where full deletion is not immediately practicable due to system constraints, the data will be archived and protected from any active processing until it can be securely deleted.
777xp takes the security of your personal data seriously and has implemented a range of technical and organisational measures to protect it against unauthorised access, loss, or misuse.
No security system is completely impenetrable. If you believe your 777xp account has been compromised, contact our support team immediately at support@777xp.online. We recommend using a strong, unique password for your 777xp account and enabling any available two-factor authentication features.
777xp uses cookies and similar technologies to provide, secure, and improve the platform. A cookie is a small text file stored on your device when you visit a website. We use four categories of cookies:
You can manage your cookie preferences at any time through the cookie preference centre accessible from the footer of the 777xp platform. Note that disabling essential cookies will impair your ability to use the platform.
As a 777xp player, you have a number of rights in relation to your personal data. These are summarised below. To exercise any of them, contact us at support@777xp.online with the subject line "Data Rights Request". We will acknowledge your request within 48 hours and aim to fulfil it within 30 days.
Request a copy of all personal data 777xp holds about you. We will provide it in a structured, commonly used, machine-readable format where possible.
Ask us to correct any inaccurate personal data we hold about you. We will update it promptly after verifying the correction.
Request deletion of your personal data in certain circumstances — for example, where it is no longer necessary for the purpose it was collected. Note that legal obligations may require us to retain certain records regardless.
Ask us to pause the processing of your personal data in certain situations — for example, while you contest its accuracy or the legitimacy of our processing.
Request your personal data in a portable format so you can transfer it to another service, where technically feasible and legally applicable.
Object to the processing of your data for direct marketing at any time. You can also object to processing carried out on the basis of legitimate interests where you have grounds relating to your particular situation.
777xp's platform is strictly for adults aged 18 and over. We do not knowingly collect, store, or process the personal data of anyone under the age of 18. If you believe a minor has registered a 777xp account, please contact us immediately at support@777xp.online so we can investigate and close the account.
Age verification is performed as part of the KYC process. Where we identify that an account holder is under 18, the account will be closed immediately, any outstanding balance returned via a compliant method, and all related data handled in accordance with applicable child protection standards.
If you are a parent or guardian and have concerns about a child's access to gambling platforms, please visit the Responsible Gaming page for guidance on parental controls and support resources.
777xp sends promotional communications — including information about PSL betting offers, new features, deposit bonuses, and platform news — only to players who have explicitly opted in to receive them. Opting in is not a condition of registration or continued use of 777xp.
If you have opted in to marketing and wish to stop receiving it, you can do so at any time by:
Opting out of marketing communications will take effect within 48 hours of your request. It does not affect transactional communications such as deposit confirmations, withdrawal notifications, account security alerts, or important policy updates, which we will continue to send as part of operating your account.
777xp may update this Privacy Policy from time to time to reflect changes in our data practices, applicable laws, or the features of the platform. When we make a significant change, we will notify registered players via email or a prominent notice within the 777xp platform at least 14 days before the change takes effect.
The "Last Updated" date at the top of this page always reflects the most recent revision. We recommend reviewing this policy periodically to stay informed about how 777xp handles your data. Continued use of the platform after a policy update constitutes your acceptance of the revised terms.
Minor clarificatory changes — for example, correcting a typo or adding a more detailed explanation of an existing practice without changing the substance — may be made without advance notice. These will still be reflected in the updated date at the top of the page.
If you have any questions about this Privacy Policy, want to exercise any of your data rights, or have a concern about how 777xp has handled your personal data, please get in touch:
If you are not satisfied with 777xp's response to a privacy concern, you may have the right to lodge a complaint with the relevant data protection authority in Pakistan. 777xp will always cooperate fully with any legitimate regulatory inquiry relating to data protection.
This Privacy Policy was last reviewed and updated on 1 January 2025. It should be read alongside the Terms and Conditions and the Responsible Gaming policy, both of which form part of the overall agreement between you and 777xp.
Register your 777xp account knowing your personal data is protected by 256-bit encryption, never sold to third parties, and handled in accordance with this policy. Deposit from Rs 500 via Easypaisa or JazzCash and start betting on PSL and cricket today.